Frequently asked questions

Charbs Media helps Quebec businesses with social content and Meta advertising to acquire clients. We specialize in construction and residential service entrepreneurs — whether you need professional branding that matches the quality of your work, or concrete, measurable lead generation.

No. Reels are an important part of the work because they perform well on social platforms, but the offer goes much further. We handle full social media management, Meta ads management — creative production, ad video production, campaign monitoring and optimization — as well as professional photography and showcase videos for your website.

The right format depends on your goal: organic visibility, credibility, acquisition, social proof, or advertising support.

Organic content feeds your online presence, builds trust, and keeps you consistent on social platforms.

Ad creative is built to generate a direct return on investment — it must be clear about the offer and oriented toward a measurable action, such as a call, a quote request, or a completed form.

Both work very well together: organic builds credibility, paid converts.

The most useful details are your business type, main goal, services or products to feature, preferred timeline, and examples of content you like or want to avoid.

Links to your social profiles, website, or existing visuals also help clarify the current positioning.

No — that is exactly where we step in. Before every shoot, we build a clear direction with you based on your goals: message, target audience, priority formats, and desired actions.

That avoids producing isolated videos that look good but are hard to use in a content or advertising system.

A mandate starts by understanding the business, the goal, and the type of content to produce.

Then come planning, production, editing or asset preparation, and delivery of the files or creatives included in the confirmed scope.

Timelines vary based on scope, number of deliverables, locations, people involved, revisions, and the preferred deadline.

The simplest next step is to share your context and target date; Charbs Media can confirm a realistic path based on the project.

Yes. The contact form accepts attachments such as images or documents that help explain the project.

These files can clarify the desired look, brand constraints, products, locations, or content references.

Yes, short-form content and reels are generally planned for mobile and social viewing.

The exact format should still be confirmed based on the intended use: organic post, ad, web page, portfolio, or another channel.

A strong visual helps, but it is not always enough. Performance also depends on the message, offer, targeting, landing destination, budget, tracking, and testing.

The creative should capture attention and make the offer clearer, while fitting into a coherent system.

Multiple variations make it possible to test different angles, openings, proof points, formats, or calls to action.

This is especially useful when content supports both organic presence and advertising campaigns.

Start by sending a request with your goal, business, timeline, and the services you are interested in.

Charbs Media can then respond with an appropriate next step: a discussion, scope clarification, or a request for additional information.